快到12月，又要开始做新一年的规划了。
-
使规划更具战略性 -
确保你抓住每个机会吸引受众，不会错过重要日期 -
它能帮助你保持一致的发布时间 -
防止最后一刻才紧急准备内容 -
更好的资源分配 -
帮助追踪季节性趋势
一
January
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January 01: New Year’s Day
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January 04: World Braille Day& National Trivia Day
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January 05: Golden Globe Awards
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January 11: National Human Trafficking Awareness Day
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January 14: National Dress Up Your Pet Day
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January 20: Martin Luther King Jr. Day(US)
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January 19: National Popcorn Day
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January 21: National Hugging Day
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January 23: National Pie Day
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January 24: International Education Day
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January 24: National Compliment Day
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January 28: National Data Privacy Day
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January 28: Global Community Engagement Day -
January 29: National Puzzle Day -
January 29: Chinese New Year -
January 31: National Hot Chocolate Day
图片来源：discoverneom Instagram
二
February
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February 02: Groundhog Day
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February 02: Grammy Awards
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February 04: World Cancer Day
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February 09: Super Bowl Sunday
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February 13: Galentine’s Day&Galentine’s Day
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February 13: Internet Friends Day
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February 13: World Radio Day
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February 14: Valentine’s Day
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February 17: Random Acts of Kindness Day
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February 18: Drink Wine Day
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February 20: National Love Your Pet Day
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February 20: World Day of Social Justice
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February 22: National Margarita Day
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February 23: World Understanding and Peace Day
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The first best is falling in love. Second best is showing your love with ____________. [insert your product] -
All you need is love. But don’t let your other half get hungry this Valentine’s Day. Book now! -
What’s a _________ [insert buyer persona] favorite thing about Valentine’s Day? All the _________. [insert a word with double meaning] -
A gift as __________ [insert adjective that describes product] as your love. -
Treat yourself this Valentine’s Day with our __________. [insert offer]
三
March
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March 01: Zero Discrimination Day
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March 02: National Read Across America Day
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March 03: World Wildlife Day
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March 07: National Cereal Day
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March 07: National Day of Unplugging
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March 08: International Women’s Day
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March 09: Daylight Savings Time
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March 10: National Napping Day
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March 14: World Sleep Day
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March 14: Pi Day
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March 15: National Consumer Rights Day
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March 17: St. Patrick’s Day
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March 18: Global Recycling Day
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March 19: National Let’s Laugh Day
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March 20: Start of Spring
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March 20: International Day of Happiness
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March 21: World Down Syndrome Day
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March 21: World Poetry Day
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March 22: World Water Day
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March 23: National Puppy Day
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March 23: World Meteorological Day
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March 25: International Waffle Day
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March 27: World Theatre Day
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March 30: Doctors’ Day
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March 30: Mother’s Day (UK + Ireland)
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March 31: International Transgender Day of Visibility
图片来源：Instagram
四 April
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April 01: April Fools’ Day -
April 02: Autism Awareness Day -
April 02: National Walking Day -
April 03: National Burrito Day -
April 04: Walk to Work Day -
April 05: Deep Dish Pizza Day -
April 07: World Health Day -
April 07: National Beer Day(US) -
April 10: National Siblings Day -
April 11: National Pet Day -
April 12: National Grilled Cheese Day -
April 12: International Day of Human Space Flight -
April 15: Tax Day(USA) -
April 15: World Art Day -
April 17: National High Five Day -
April 18: Good Friday -
April 20: Easter Sunday -
April 21: Easter Monday -
April 21: World Creativity and Innovation Day -
April 22: Earth Day -
April 23: World Book Day -
April 28: National Superhero Day -
April 29: International Dance Day
五
May
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May 01: Workers Day
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May 04: Star Wars Day
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May 04: World Laughter Day
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May 05: Cinco De Mayo
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May 06: National Nurses Day
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May 06: National Teachers’ Day
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May 11: Eat What You Want Day
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May 11: Mother’s Day(US + Canada)
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May 12: International Nurses Day -
May 16: International Day of Light -
May 16: Bike to Work Day -
May 16: Endangered Species Day -
May 18: International Museum Day -
May 19: Plant Something Day
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May 20: World Bee Day -
May 20: National Rescue Dog Day -
May 25: National Wine Day -
May 28: National Burger Day -
May 29: National Biscuits Day -
May 31: World No Tobacco Day
六
June
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June 01: Global Day of Parents
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June 01: World Milk Day
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June 03: National Egg Day
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June 3: World Bicycle Day -
June 04: National Cheese Day -
June 05: Global Running Day -
June 05: World Environment Day -
June 07: National Chocolate Ice Cream Day -
June 07: National Donut Day -
June 08: National Best Friends Day -
June 08: World Oceans Day -
June 12: World Day Against Child Labor -
June 14: Flag Day -
June 14: World Blood Donor Day -
June 15: Father’s Day -
June 17: National Mascot Day -
June 18: International Picnic Day -
June 19: Juneteenth -
June 20: Summer Solstice/ First Day of Summer -
June 20: World Refugee Day -
June 21: International Yoga Day -
June 21: National Selfie Day -
June 21: World Music Day -
June 26: Day Against Drug Abuse -
June 27: National Sunglasses Day -
June 27: National Handshake Day -
June 29: National Camera Day -
June 30: Social Media Day
七
July
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July 01: Canada Day
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July 01: International Joke Day
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July 3: International Plastic Bag Free Day -
July 04: Independence Day (US) -
July 06: International Kissing Day -
July 06: National Fried Chicken Day -
July 07: World Chocolate Day -
July 09: National Sugar Cookie Day -
July 11: World Population Day -
July 14: National Mac and Cheese Day -
July 15: World Youth Skills Day -
July 15: Social Media Giving Day -
July 15: National Clean Beauty Day (US) -
July 16: World Snake Day -
July 17: World Emoji Day -
July 18: World Listening Day -
July 20: National Moon Day -
July 21: National Ice Cream Day -
July 24: National Tequila Day -
July 24: National Cousins Day -
July 25: National Intern Day -
July 28: Parents’ Day -
July 29: National Lasagna Day -
July 30: International Day of Friendship -
July 30: National Cheesecake Day -
July 31: National Avocado Day
八
August
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August 01: National Girlfriend Day
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August 02: International Beer Day
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August 03: National Sister’s Day
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August 03: National Friendship Day
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August 07: Purple Heart Day
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August 08: International Cat Day
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August 09: Book Lovers Day
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August 10: National Lazy Day
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August 15: National Relaxation Day
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August 16: National Tell a Joke Day
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August 17: National Non-Profit Day
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August 19: National Aviation Day
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August 19: World Photography Day
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August 20: National Radio Day
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August 21: World Senior Citizen’s Day
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August 22: National Tooth Fairy Day
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August 26: National Dog Day
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August 26: Women’s Equality Day
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August 30: National Beach Day
九
September
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September 01: Labor Day
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September 05: International Day of Charity
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September 06: Read a Book Day
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September 07: National Beer Lover’s Day
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September 07: Grandparents’ Day
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September 10: Suicide Prevention Day
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September 11: Patriot Day
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September 15: First Day of Hispanic Heritage Month
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September 18: National Cheese Burger Day
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September 21: International Day of Peace
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September 22: Start of Fall/ First Day of Autumn
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September 25: National Daughters Day
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September 26: National Pancake Day
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September 27: World Tourism Day
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September 28: National Drink Beer Day
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September 28: National Sons Day
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September 29: World Heart Day
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September 30: International Podcast Day
案例：First Day of Autumn
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焦橙色 -
柠檬黄 -
深红色
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让您的粉丝在评论区写下秋天的愿望 -
鼓励他们分享#FirstDayOfFall有意义的相片(就像前几天我们都在朋友圈分享秋天的第一杯奶茶一样) -
问粉丝为什么喜欢秋天。这个简单的问题可以让您的更深入地了解他们的喜好
十
October
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October 01: International Coffee Day
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October 01: World Vegetarian Day
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October 02: International Day of Non-Violence
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October 03: National Boyfriend Day
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October 04: National Taco Day
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October 04: World Animal Day
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October 04: World Smile Day
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October 05: World Teachers’ Day
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October 06: National Coaches Day
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October 07: National Inner Beauty Day
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October 10: World Mental Health Day
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October 11: National Coming Out Day
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October 13: Thanksgiving (Canada) -
October 14: Indigenous Peoples’ Day -
October 14: National Dessert Day -
October 16: World Food Day -
October 16: National Boss Day -
October 26: National Pumpkin Day
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October 29: National Cat Day (US) -
October 30: National Candy Corn Day
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October 31: Halloween
图片来源：Starbucks
十一 November
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November 01: World Vegan Day
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November 03: National Sandwich Day
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November 03: Daylight Savings Time Ends
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November 10: Science Day for Peace and Development
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November 11: Veterans Day
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November 13: World Kindness Day
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November 14: National Pickle Day
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November 14: World Diabetes Day
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November 15: America Recycles Day
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November 16: National Fast Food Day
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November 19: International Men’s Day
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November 20: Trans Day of Remembrance
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November 21: World Television Day
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November 23: National Espresso Day
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November 27: Thanksgiving Day
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November 28: Black Friday
案例：Black Friday
图片来源：21kschool
案例：Thanksgiving
还可以邀请粉丝分享他们珍贵的节日回忆。品牌可以引导用户回想感恩节对他们的意义，无论是家庭传统、最爱的食谱，还是难忘的聚会。
十二 December
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December 01: Cyber Monday
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December 02: International Day for Abolition of Slavery
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December 03: Giving Tuesday
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December 04: National Cookie Day
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December 05: International Volunteer Day
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December 07: Pearl Harbor Remembrance
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December 15: Bill of Rights Day
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December 17: National Maple Syrup Day
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December 21: Start of Winter
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December 21: Look on the Bright Side Day
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December 22: National Short Person Day
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December 24: Christmas Eve
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December 25: Christmas Day
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December 26 — Boxing Day
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December 31: New Year’s Eve
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